THACO President Pham Van Tai said "Kind Deeds", a TV program has succeeded to create "nice actions, nice role models" throughout the country. The program has in deed nurtured strong effects, honoring acts of kindness, and spread strong inspiration in communities.

On Jan. 6, State President Nguyen Xuan Phuc had a meeting with the production team of the "Kind Deeds" program of Vietnam Television (VTV) and 50 representative philanthropists who have been participating in the program. Attending this meaningful Gala was THACO President Pham Van Tai.

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President Nguyen Xuan Phuc presents gifts to units accompanying VTV's "Kindness" program

Within its 8 years of operation, the program has broadcasted nearly 2,000 stories, presenting compassionate people and country of Vietnam. On that journey, THACO has spent 5 years delivering simple stories which have sown love and oriented people towards an optimistic and positive outlook on life.


Speaking at the program, THACO President Pham Van Tai said, “As a large enterprise, besides focusing on the production and business activities, THACO also focuses on our CSR activities. During the past 25 years, THACO has supported more than VND2,500 billion for social activities, accompanied hundreds of charity and humanity programs. Especially, we have been cooperating with VTV in their educational and social programs such as Road to Olympia, Kind Deeds, and Love Station."

THACO President Pham Van Tai spoke at the event

Among those programs, THACO President was especially impressed with Kind Deeds given that the program's mission is similar to THACO's which is "Delivering values to customers, partners, society and develop the national economy with dedicated service".

Mr. Pham Van Tai also expressed his wish, “We hope this will be a long and persistent journey to sow love and carry out meaningful charity projects and activities for the community to build a better society. We also hope that more businesses will join the program to continue to build colorful real stories in spreading kindness to the community."

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THACO also accompanies the "Kind Trip", an activity within "Kind Deeds." Every month, a bus will go to different places to help underprivileged people, inspiring more noble deeds towards a better life.