Particularly, besides maintaining sales prices, THACO continues to offer preferential programs at Christmas and New Year 2016 for three brands Kia, Mazda, and Peugeot up to 31 January 2016. Accordingly, customers who buy passenger cars distributed by THACO during this time will receive special discount, one year of insurance, accessories, and Accor Card. The preferential programs will be applied according to each brand, model, version, and region.
In terms of Kia: Customers will receive discount, insurance, accessories with the total value of up to 57 million dong.
KIA cars | Price range Jan 2016 (VND) | Total Value of Preferential Treatment Jan 2016 (VND) |
Rio | From 488 - 585 million | 17 million |
Cerato | From 725 - 755 million | 20 million |
Soul | From 775 - 795 million | 31 million |
Cerato Koup | 830 million | 27 million |
Optima | 918 million | 45 million |
New Sportage | 998 million | 28 million |
Morning | From 330 - 425 million | 7 million |
K3 | From 595 – 715 million | 28 million |
Carens | From 547 – 555 million | 16 million |
Rondo | From 690 – 794 million | 21 million |
New Sorento | From 868 - 1.006 billion | 57 million |
Sedona | From 1.180 – 1.298 billion | 49 million |
Mazda brand: Customers will receive discount, insurance, accessories, and special gift with the total value of up to 73 million dong.
Models | Price Range Jan 2016 (VND) | Total Value of Preferential Treatment Jan 2016 (VND) |
Mazda2 1.5L sedan | 609 million | 40 million |
Mazda2 1.5L hatchback | 669 million | 40 million |
Mazda3 1.5L hatchback | 728 million | 25 million |
Mazda3 1.5L sedan | 748 million | 25 million |
Mazda3 2.0 sedan | 860 million | 36 million |
Mazda CX-5 AWD 2.0L | 1.039 billion | 73 million |
Mazda CX-5 2WD 2.0L | 1.089 billion | 58 million |
Mazda6 2.0L | 978 million | 53 million |
Mazda6 2.5L | 1.139 billion | 53 million |
Mazda BT-50 MT 2.2L F/L | 669 million | 43 million |
Mazda BT-50 AT 2.2L F/L | 695 million | 23 million |
Mazda BT-50 AT 3.2L | 759 million | 59 million |
Mazda CX-9 | 1.855 billion | 61 million |
Peugeot brand: Customers will receive a special discount and Accord Card; particularly, Peugeot 3008 has the highest value of preferential treatment of up to 90 million dong. Other models of Peugeot (208, 408, 508, and RCZ) have the preferential treatment from 15-70 million dong (depending each model and each region).
Models | Price Range Jan 2016 (VND) | Total Value of Preferential Treatment Jan 2016 (VND) |
Peugeot 208 (Facelift) | 895 million | 15 million |
Peugeot 408 | 892 – 927 million | 25 million |
Peugeot 508 (Facelift) | 1,420 million | 30 million and Accor Card |
Peugeot 3008 | 1,190 million | 90 million and Accor Card |
Peugeot RCZ | 1,755 million | 50 million |
In 2015, THACO gained an impressive growth with 80,421 vehicles sold, up 90% compared to the same period of 2014 (42,339 vehicles), especially its powerful growth in passenger cars (Kia, Mazda, and Peugeot) with 42,314 cars sold, up 100% compared to the same period of last year (20,708 cars). Particularly, in December 2015, the sales volume of passenger cars reached 5,500 cars, up 87% compared to the same period of last year leading the passenger car market in Vietnam. This is the fourth consecutive month in 2015 THACO has maintained this position.
Kia brand: Kia sold 21,310 cars in 2015, up nearly 100% compared to 2014. In December 2015, Kia reached the record in monthly sales with 2,800 cars sold. This is the fourth consecutive month Kia has sold more than 2,000 cars making it the second position in sales among passenger car companies in 2015.
Kia Morning, Rio, K3, New Sorento, and Sportage had the highest sales in 2015. Particularly, Morning sold 8,376 cars, up 87% compared to the same period of last year, affirming its leading position in the A segment and becoming the best selling sub-compact car in the market, followed by K3 with 4,332 cars sold, up 26% compared to the same period of last year (3,451 cars). The sales volume of CKD in 2015 was at 4,719 cars, up 340% compared to the same period of 2014. In particular, Kia Rio was the best-selling car among CKD with 3,951 cars, up more than 500% compared to the same period of last year.
Mazda brand: 2015 was a great year of Mazda in Vietnam with 20,359 cars sold, up 116% compared to the same period of 2014. Mazda’s success in sales was contributed by the breakthrough of Mazda models new generation equipped with advanced SkyActiv technology including Mazda2, Mazda3, CX-5, Mazda6 and the powerful attraction of pick-up BT-50. In particular, Mazda3 sold nearly 3,000 cars, Mazda CX-5 sold nearly 5,000 cars, and Mazda BT with more than 4,000 cars sold in 2015.
Especially, in last December, Mazda gained a dramatic growth of 126% compared to the same period of 2014 with more than 2,700 cars sold. This is the highest month in sales since Mazda’s appearance in the market. Particularly, Mazda3 is still the best-selling car among Mazda models in Vietnam with approximately 800 cars sold, up 190% compared to the same period of 2014. It was followed by Mazda CX-5 with 651 cars sold, up 91% compared to the same period of last year. Mazda2 reached the third position in December with the sales of seven times as large as the same period of last year (452 cars).
Peugeot brand: Returning to Vietnam market for two years, Peugeot has introduced to customers a wide range of products of different segment including 208, 308, 408, 508, 3008, RCX and quickly created strong attraction. Its sales in 2015 reached 544 cars, four times as large as that of 2014; and this is the highest growth rate in Vietnam auto market. With its achievement last year, Peugeot gained impressive success in Vietnam market. THACO believes that, with a wide range of products and showroom system nationwide, more than 1,000 cars will be chosen by customers in 2016.
