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Prestigious and long-established Vietnam strong brand award has been co-organized by Vietnam Economic Times in collaboration with the Department of Trade Promotion (Ministry of Commerce) since 2003. The award is selected based on the criteria including leadership capacity, brand protection, human resources, quality of products and services, business-production performance, and active contribution to social activities, etc.

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This year, with the theme "Enterprise Caliber in the integration period", the program is the meeting place to honor 100 leading, prestigious, quality brands which show their caliber and competence in the cause of integration. THACO was honored to receive the title of Vietnam Strong Brand in 2015 with contributions to the economy and community activities. It is also the 6th time that THACO receives this title.