Mazda maintains the car prices and increase the promotion in January 2017
As a result, during this time, car consumers will be entitled to price incentives, material insurance, and spare part kits. Besides, participants in Mazda test drive at showrooms/agents also receive valuable gifts. The program is applied depending on each version, model, and region as follows:
At the end of 2016, Mazda reached the sales of over 32,000 cars, an impressive figure in the exciting passenger car competition during the year end, turning Mazda into a favorite brand in the domestic market. Besides the fact that the car demands before the Lunar New Year are rising, KODO design and SkyActiv technology as well as the attractive prices are the crucial factors that lead to the sales boom of Mazda cars during 5 years in Vietnam.
In December 2016, Mazda sales rose strongly with nearly 3,800 cars, 28% higher than 2015. Segment C has witnessed the outstanding growth of Mazda3 with 1,578 cars sold, twice as many as last year. Last month was also the time when Mazda3 had its best sales since its first launch, making it constantly in the top 10 best-selling cars in Vietnam. In the entire year, the total sales of this car reach nearly 12,400 cars, up 52% compared to the same period in 2015.
As a matter of fact, Mazda3 becomes the favorite model as it owns a youthful design, adequate amenities and prices suitable for Vietnamese people. In addition, the spirit of community is also the factor that spreads its popularity. With numerous Mazda3 users and groups across the country, those who intend to buy a Mazda3 will find it easier to learn about the car and others' experience in using the car.
Furthermore, CX-5 also takes its lead in the segment of 5-seat CUV with the sales of 1,059 cars, increasing 39% over the same period in 2015. This model continuously breaks new records in its monthly sales; at the same time maintain its top position for the best-selling CUV in the market. Increasingly, CX-5 is surpassing other models of the same segment by its whole-new design and a myriad of safety functions and advanced technologies. Moreover, other Mazda cars including Mazda2, Mazda6, and BT-50 have stable growth, contributing to the general development of Mazda over the time.
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