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Since its first launch in Vietnam at the end of 2015, KIA Sedona brings new experiences of a big-sized MPV but elegant, classy, multi-technological, and suitable to different ranges of customers. Owning a noticeable appearance with the dimensions of 5.115 x 1.985 x 1.755 mm (length x width x height), KIA Sedona attraction is formed by its personality and boldness via the distinctive front grille consisting of checked metal bars and impressive rhombus dots, HID headlights under the form of lens which can automatically change high-low projection with LED positioning lights for daylight travel, sophisticated LED taillights combined with spoiler with high brake lights integrated.

The car interior aims at the convenience and comfort for the whole family with spacious room, where the design is mingled with spectacular modern technologies; luxurious leather seats and 12-way-electronically-controlled driver's seat, energy conservation system, front seat and driving wheel heating system, smart electronic trunk, 3-independent-space automatic air conditioning with ion filtering function, superior recreational system with a 7-inch LCD, DVD and GPS, 8 Infinity loudspeakers, USD-AUX-Bluetooth connections, etc.

Taking users' maximum benefits as its priority, KIA Sedona is equipped with a myriad of high-class safety features, including anti-lock braking system, electronic brake force distribution system, automatic gas system, electronic stability program, brake force assistant system, hill-start assist control, blind spot detection, rear cameras, front-rear car parking assistant sensors, smart electronic ignition, anti-key-thief-and-copy system. This is also the car model that has received high recommendations from the global prestigious organizations, namely 5-star safety-standard car model certified by NCAP Car Safety Committee, and the U.S Safe car in 2014.

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Apart from its advantages of design and technology features, KIA Sedona also wins the hearts of Vietnam customers by the means of its nationwide distribution, warranty, and maintenance system. Having stable foundation from the brand prestige, KIA Sedona is not only the hottest product in the big-sized MPV segment for individual customers but also the model which enterprises invest for their business operations, especially high-quality passenger transport businesses. Noticeably, there were a 30-KIA-Sedona contract between KIA Thai Nguyen and Hoa Mai Private Enterprise during the third quarter of 2016. At the handover of the first 5 KIA Sedona on 5 August 2016, Mr Tran Duc Hieu - Hoa Mai spokesman said, "In direct experience with KIA Sedona in the regular "KIA test driving" hosted by KIA Thai Nguyen, I find that this is an MPV with nice design, spacious interior, especially affordable price, thereby bringing an all-new image as well as good economic efficiency to the passenger transport enterprises." Reportedly, in addition to the recent 30-KIA-Sedona contract, Hoa Mai Private Enterprise will continue to choose the KIA products to expand their business in the forthcoming time.